you're reading...

Andrew Huff, cofounder of Gapers Block spoke to DePaul University Journalism students

  1. Huff graduated from The Ohio State University and found that he couldn’t find a job.
  2. Share
    “There has never been a job for journalists”- Huff #dplsci
  3. Share
    Huff says the reason there aren’t jobs for journalists is b/c those that are working don’t want to give up their jobs #DPLsci
  4. Instead of twiddling his thumbs, Huff took work in PR for a hardware company
  5. Share
    Huff did PR for 10 yrs b/c there were no jobs in journalism that he wanted. #DPLsci
  6. Share
    Huff worked with hardware companies in PR –not the most exciting job he has ever had #DPLsci
  7. Share
    #DPLSCI Andrew Huff talked about his 10-year-PR experience. He hate “putting words in people’s mouth.” It felt “dirty.”
  8. Soon, Huff got the “itch” to do something else so he came up with a novel idea
  9. Share
    Huff started sending friends and family emails in 2000 updating them about his life: The Huff Report #DPLsci
  10. Not realizing he was blazing a trail that would be followed by many, Huff continued this new way of updating his friends and family on the details of his life. Then, in 2001, he discovered blogging.
  11. Share
    “In 2001, I thought I was getting in to blogging late because there was already almost a million of us.” – Andrew Huff #dplsci
  12. Share
    #DPLsci As there was no hyperlocal media in Chicago, Huff and the cofounder launched Gapers Block in April, 2003.
  13. Share
    The mission of Gapers Block is: slow down and check out Chicago-Huff
  14. Share
    “We launched to great acclaim. We got national coverage in the blogosphere. Because back then you still could.” – Huff #dplsci
  15. Share
    #DPLsci Andrew Huff said they are the few city blog in Chicago
  16. In this way, Huff got in front of the 8 ball by becoming one of the first bloggers (considering there were only a million back then) to get into the blogoshpere.
  17. Share
    “I don’t think we’d be as successful if we tried to launch today. It’s just so much more crowded.” – Huff on Gapers Block #dplsci
  18. Share
    #DPLsci You can be up to date, accurate and the first to break the news nowadays when publishing online-Huff
  19. In addition to the above, there are a a couple hard and fast rules for successful blogging and driving traffic to your site. Huff says: 
  20. Share
    Extremely short, 1 or two sentences and lots of links drives traffic to your website-Huff #DPLsci
  21. Share
    Think of your audience and let them know where they can find you #DPLsci
  22. Huff explains his five (plus one) basic tips to building your blog and your identity or brand on the web:
  23. Share
    #DPLsci Five tips from Andrew Huff: Sustainability–Be able to write about a topic for a long time, and it should be open-ended enough.
  24. Share
    #2 Develop your voice before you get started as much as possible-skepticism? Belief? Somewhere in between? #DPLsci
  25. Share
    Choose your voice carefully. It’s not good to have a major tone/voice change down the road #DPLsci
  26. Share
    #3 Length-How long can you keep someone’s attention online-about 300 words? #DPLsci
  27. Share
    If your audience is willing to stick with you for a longer length than 300 words, they are real fans-Huff #DPLsci
  28. Share
    #4 Links power the web-If you’re not linking, you’re probably doing something wrong. #DPLsci
  29. Share
    If you don’t link to other sites, no one will know who you are #LINKlove #DPLsci
  30. Share
    Link to blogs that you like and click on those blogs so you’ll be included in their referral logs. #LinkLove #DPLsci
  31. Share
    #5 Social Media-You are responsible for driving your traffic #DPLsci
  32. Share
    #6 learn basic html, it’s essential to growing your brand
  33. Share
    These are the tips for successful blogging! #DPLsci

About rhondasgoodlyfe

Multimedia professional on a gratitude journey! Join me!


No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s


Written by Rhonda Alexander, MS (and current MA candidate) of DePaul University. I am passionate about writing and all things social media. I'm primarily self-taught in a lot of the various aspects of social media and I really enjoy learning about the different methods that are coming to the forefront for individuals to be able to connect with one another.


%d bloggers like this: